Your showroom closes at six.
Your buyers don’t.
Meet Ciara, the AI sales assistant for Irish car dealers. She answers website, email, DoneDeal and Carzone enquiries in seconds, qualifies the buyer and books the test drive, then hands your team a lead card instead of a cold email.
- From €299/month, ex. VAT
- Live within a week
- No CRM or IT project
- No test drive in 14 days? You pay nothing
of surveyed buyers expect an email, text or WhatsApp reply within six hours or the same day
MOTORS and Cazoo buyer panel, UK, 2026of surveyed buyers will look elsewhere if a dealer does not respond quickly
MOTORS and Cazoo buyer panel, UK, 2026is when the median first tailored reply to an out-of-hours enquiry arrives
Impel mystery shop, UK, 2026UK dealer website enquiries assessed in the same lead-handling study
Impel, After the Lead Lands, 2026Sunday, 21:47
Buyers enquire when you're closed. They buy from whoever replies first.
Most enquiries now arrive in the evening and at weekends. Here's the same enquiry, with and without someone awake to answer it.
Without an assistant
- Sun 21:47Enquiry lands from DoneDeal“Is the Octavia still available? Can I trade in my Golf?”
- Sun 21:48Buyer messages two other dealersSame car, same question
- Mon 09:40Sales exec opens the inboxForty-one emails over the weekend
- Mon 11:15“Hi, yes it's still available, give us a call”No answer on the trade-in
- Mon 11:20Buyer already booked elsewhere
With Ciara
- Sun 21:47Enquiry lands from DoneDeal
- Sun 21:47Ciara replies in secondsConfirms it's on the forecourt, asks about the Golf
- Sun 21:50Buyer qualified2017 Golf, 140k, wants PCP, free Saturday
- Sun 21:52Test drive booked, Sat 10:00Confirmation texted. Lead card in your inbox
- Mon 09:05Your team walks in to a booked buyer
Illustrative timeline.
How it works
Live within a week. No CRM project, no IT team, no training your staff.
- 01Day 1 · 20-minute call
You tell us about your forecourt
Stock feed or your DoneDeal/Carzone listings, opening hours, finance partners, trade-in rules and the words you'd use. That's all we need.
- 02Within a week
Ciara learns it, you approve it
We build her, you read a few sample conversations and tell us what to change. She doesn't go near a real buyer until you've said yes.
- 03Then 24/7
She answers, qualifies and books
Website, email, DoneDeal and Carzone enquiries answered in seconds. Test drives land in your calendar with budget, finance and trade-in attached.
- 04Every Monday
You see exactly what she did
Enquiries answered, test drives booked, buyers still in play, and every transcript. Nothing happens that you can't read.
Built for Irish dealers
Not a UK chat widget with an Irish accent.
Ciara understands how cars are actually bought and sold here, from the first DoneDeal message to the trade-in on the forecourt.
- Live
DoneDeal and Carzone enquiries
Picks up the marketplace lead email the moment it lands and replies before the buyer has messaged the next dealer.
- Live
Website chat and email
One line of code on your site, or just forward your enquiry inbox. Same assistant, same stock, same manners.
- Live
PCP, HP and deposits
Explains your finance options in plain English, gives an indicative monthly figure clearly marked as such, and passes serious buyers to your F&I person.
- Live
NCT, history and warranty
Answers from the car's record: NCT date, owners, service history, warranty. If it isn't in the record, she says so and asks your team.
- Live
Trade-ins and price
Captures reg, year and mileage up front and never puts a number on a trade-in or a discount. Those go to a person, every time.
- Live
EV and hybrid questions
Range, charging, home charger, battery warranty: the questions that take your staff ten minutes each, answered from the spec.
- Coming soon
WhatsApp
Buyers who message your WhatsApp Business number get the same answers. Coming to pilot dealers first.
- Coming soon
Missed-call text-back
Ring out while the team is busy? The caller gets a text from her within seconds and the conversation continues.
- Live
GDPR and EU AI Act
EU-hosted, clear AI disclosure in every conversation, buyer data only used to handle their enquiry, full audit trail for you.
Your numbers
What are the enquiries nobody answered costing you?
Move the sliders to match your dealership. One extra car a month usually pays for Ciara several times over.
An estimate from the figures you enter, not a promise. Your Monday report shows the real numbers from your pilot.
Why dealers choose her
The difference between a chat widget and a sales assistant.
| Feature | Lirauto | Typical chat widget | Doing it yourself |
|---|---|---|---|
| What it is | An assistant that works your enquiries end to end and books the test drive | A chat box on your website | Whoever checks the inbox on Monday |
| DoneDeal & Carzone | Answers the marketplace lead email in seconds | Usually website-only | Next working day, if it's not buried |
| Trade-ins & price | Captures reg, year, km; never quotes. Handed to a person | Varies; some guess | Depends who answers |
| Setup | Done for you, live within a week | You configure it | — |
| What you get | A lead card with budget, finance, trade-in and a booked slot | A transcript | An email thread |
| Price | From €299/month, monthly, cancel any time | From ~€120/month plus your time | A salesperson's evenings and weekends |
| Risk | 14-day pilot. No test drive booked, no charge | Free trial, you do the work | The buyers you never hear back from |
What it is
Lirauto: An assistant that works your enquiries end to end and books the test drive
Chat widget: A chat box on your website
Yourself: Whoever checks the inbox on Monday
DoneDeal & Carzone
Lirauto: Answers the marketplace lead email in seconds
Chat widget: Usually website-only
Yourself: Next working day, if it's not buried
Trade-ins & price
Lirauto: Captures reg, year, km; never quotes. Handed to a person
Chat widget: Varies; some guess
Yourself: Depends who answers
Setup
Lirauto: Done for you, live within a week
Chat widget: You configure it
Yourself: —
What you get
Lirauto: A lead card with budget, finance, trade-in and a booked slot
Chat widget: A transcript
Yourself: An email thread
Price
Lirauto: From €299/month, monthly, cancel any time
Chat widget: From ~€120/month plus your time
Yourself: A salesperson's evenings and weekends
Risk
Lirauto: 14-day pilot. No test drive booked, no charge
Chat widget: Free trial, you do the work
Yourself: The buyers you never hear back from
Pricing
If Ciara doesn't book you a test drive in 14 days, you never pay.
Start with a free 14-day pilot on your real enquiries. We set everything up, you read every conversation, and you only continue if it's working.
- Your own named AI assistant, in your tone
- Website, email, DoneDeal and Carzone enquiries
- Unlimited conversations and follow-ups
- Test-drive booking into your calendar
- Lead card per buyer and a Monday report
- Done-for-you setup, live within a week
- Everything in Independent, for every site
- New, used, service and finance enquiries
- Group dashboard comparing every rooftop
- Brand-approved tone for each franchise
- CRM and DMS integration scoped to your systems
- Dedicated onboarding and account manager
The test-drive guarantee, in plain words
We put Ciara on your real enquiries for 14 days. If she hasn’t booked at least one test drive by the end, you walk away and owe nothing. If she has, you’ve seen it work on your own forecourt before paying a cent. Founding-dealer pricing is locked for 12 months for our first pilot partners.
FAQ
Questions dealers ask before they say yes.
Anything else, ask on the demo call and we'll give you a straight answer.
Will customers know they're talking to AI?
Yes, always. Ciara introduces herself as your dealership's AI assistant, says so again if asked, and hands over to a person whenever the buyer wants one. That's how the EU AI Act expects it, and it's how buyers trust her.
What happens when someone asks for the best price or a trade-in figure?
She never quotes one. She captures the offer, or the reg, year and mileage, tells the buyer the sales manager will come back to them, and flags it on the lead card. Pricing stays with your people.
What if she gets something wrong about a car?
She only answers from the stock record and the policies you give her. If a question isn't covered, she says so and passes it to your team rather than guessing. Every conversation is saved so you can check.
How does the test-drive guarantee work?
If Ciara hasn't booked a single test drive by the end of your 14-day pilot, you pay nothing and we part as friends. If she has, your first month starts then.
Do I need to change my website or CRM?
No. Independents usually start by forwarding the enquiry inbox and sharing a calendar. A one-line snippet adds her to your website if you want chat. Groups can connect a CRM or DMS when ready.
Can I rename her?
Yes. Keep Ciara, or give her a name that suits your dealership. Lirauto runs in the background either way.
Do you work with franchise dealers and groups?
Yes. Groups get an assistant per site, a combined dashboard, brand-approved tone per franchise and an integration plan for the systems you already run.
Where is the data kept?
In the EU. Buyer details are used only to handle their enquiry with your dealership, and you can export or delete them at any time.
Free 14-day pilot
See Ciara sell a car from your forecourt.
A 20-minute call. We take a car from your current stock and show you exactly how she’d handle the next enquiry on it. Like what you see? She’s live on your real enquiries within a week, and you don’t pay unless she books a test drive.
- No card, no contract, no setup fee
- Founding-dealer pricing locked for 12 months
- We reply within one working day